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Facebook Engagement is Up, So Get On Board With New Features

Guest Writer — Wed, 14 Nov 2012 17:42:20 +0000

Remember five years ago, when brand pages didn’t exist, and companies were forced to erect jimmied personal profiles in order to be seen on the fastest-growing network on the Internet? I certainly do; brand pages alone were a huge step in the Facebook timeline (pun intended), and the opportunities for brand awareness have only grown.

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Facebook Tests Rotating Ads

Justin Lafferty — Fri, 13 Jul 2012 15:15:42 +0000

Earlier this week, word spread that Facebook planned to put as many as 10 ads next to posts with droves of activity. The company is trying another way to get users to see more ads: rotating them.

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Be Careful What You Like: Facebook Pages Can Push Content Through Your News Feed

Justin Lafferty — Fri, 13 Jul 2012 13:52:21 +0000

You could be posting to your news feed even when you’re not purposefully posting to your news feed. If you happened to have liked any kind of political page in your Facebook life, the page could be posting on your behalf, making for awkward moments, according to ZDNet. Facebook doesn’t see this as a problem — it’s a feature.

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Weddings, Engagements Will Be Announced Like Birthdays On Facebook

Justin Lafferty — Thu, 12 Jul 2012 18:21:42 +0000

The birthday notification has been a mainstay of the top right corner of your Facebook page for years. Soon, another type of notification will join it — one for weddings and engagements. Facebook introduced this new feature Thursday, which allows you to write a quick “Congratulations!” on a newly wedded or engaged friend’s timeline, much like you would on their birthday.

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Facebook Tests More Marketing Friendly Ad-Creation Tool

David Cohen — Fri, 30 Mar 2012 12:04:46 +0000

Facebook is testing a revamped version of its self-serve ad creation tool that’s organized by marketing objectives.

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Facebook Streamlines The Creation Of Events

Jackie Cohen — Wed, 14 Mar 2012 18:30:54 +0000

In recent weeks, people have griped about spotty visibility of events, and now we know we have an explanation: Facebook just upgraded the feature. continued…

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Facebook Timeline Pages Add 'Created' And 'Launched'

Jackie Cohen — Wed, 14 Mar 2012 13:07:12 +0000

A profile timeline begins with someone’s birthdate, but on a page there are more ways to describe a beginning. continued…

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Facebook Wants You To Accept More Friend Requests

Jackie Cohen — Wed, 22 Feb 2012 14:06:24 +0000

Women tend to send and accept fewer friend requests than men do, and the advent of the subscribe button has given us a polite way to handle requests from strangers.

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Facebook Tests New Ad Pricing To Help Optimize Campaigns

David Cohen — Thu, 15 Dec 2011 14:31:42 +0000

A Facebook advertising test currently underway for informational purposes might lead the way to something much, much bigger: Charging marketers per action, adding likes and comments to the usual clickthrough-based pricing.

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Facebook Launches Timeline Profiles Today [UPDATED]

Jackie Cohen — Thu, 15 Dec 2011 14:24:29 +0000

Facebook announced the launch of timeline profiles on NBC’s “Today” show, and we’ve got a clip of it below for you to see.

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Hey Ticker Haters, Facebook's Testing A Notification Feed

David Cohen — Wed, 07 Dec 2011 14:52:05 +0000

Ticker haters, rejoice: Facebook appears to be testing a new layout for its homepage, where notifications appear in a column running down the left-hand side. continued…

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Edit The Headlines On Links You Share To Facebook

David Cohen — Fri, 02 Dec 2011 14:38:09 +0000

Have you ever posted a link to Facebook, but not been thrilled with the title or description? Now you can edit them.

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Facebook Wants You To Help Improve Pages

Jackie Cohen — Fri, 18 Nov 2011 10:55:23 +0000

Facebook has started soliciting opinions from page administrators.

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Facebook Timeline Covers Keep Revving Their Engines

David Cohen — Thu, 17 Nov 2011 13:38:58 +0000

Timeline, timeline, wherefore art thou, timeline? The lack of a firm rollout date hasn’t stopped Facebook developers from introducing or updating cover photo creation tools, however.

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Facebook Lets You Tag Photos While They're Uploading

David Cohen — Thu, 17 Nov 2011 12:33:18 +0000

Facebook now lets you add tags to photos before they’re finished uploading.

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