Flash Mob

Mediabistro Event

Discover Marketing Secrets Behind Katie's Twitter Success

  <em>Katie</em>'s Lisa RaphaelLisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here.

Facebook Flash Mobs Becoming the New Tweetups?

-London Flash Mob Photo-Forget Tweetups. A Facebook flash mob in a London train station became overwhelmingly popular last Friday when a user identifying himself only as Crazzy Eve posted an event on the social network, reports CNN. Modeled after a successful T-Mobile commercial showing hundreds of people dancing to music at the Liverpool Street Station, the sudden outburst at the strike of 11:00 am took commuters and bystanders by surprise. T-Mobile’s motto at the end of the commercial? “Life is for sharing.”

The message from the mobile service provider was so inspiring that Crazzy Eve took it upon himself to create an event on Facebook, where the dancing crowd was so large that many commuters couldn’t even get to their trains. The event was only scheduled for 15 minutes, and organizer Crazzy Eve left after then, for fear that the crowd was in fact too large and he would get in trouble by the police. But it appears that the even remained non-violent and good-humored until the end, with no need for police interjection.
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