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Mediabistro Course

Content Marketing 101

Content Marketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you how to create, distribute, and measure the success of your brand's content. Register now!

Derek Jeter’s Final Season and Facebook

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From his retirement announcement via a Feb. 12 Facebook post to the final innings of his Major League Baseball career last week, New York Yankees shortstop Derek Jeter has incorporated Facebook into his farewell season. Rob Shaw, who works on strategic partner development for sports media content at the social network, examined how Jeter’s swan song played out on Facebook in a post on the Facebook Media blog.

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2014 Facebook Final Four: Duke, Florida, Virginia, Nebraska

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The 2014 NCAA Division I Men’s Basketball Championship tournament is decided on the court, and not by posts on Facebook, but if the latter were true, Duke University, the University of Florida, the University of Virginia, and the University of Nebraska would advance to the Final Four at AT&T Stadium in Arlington, Texas, and the Duke Blue Devils would be cutting down the nets April 7.

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Small And Medium Business Council: Facebook’s Next Move To Embrace Its SMB Community

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Facebook Global Director of Small Business Dan Levy announced last November that the social network had more than 25 million active small business pages, and the latest initiative aimed at strengthening the company’s bond with that explosive market segment took flight last week, when the newly formed Small and Medium Business Council met at Facebook’s headquarters in Menlo Park, Calif.

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How The Boston Red Sox Dominated Facebook While Winning The 2013 World Series

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The Boston Red Sox wrapped up the 2013 World Series title Wednesday night with a 6-1 victory over the St. Louis Cardinals, and the teams’ performances on Facebook mirrored the on-field action, as the Red Sox were responsible for 62 percent of World Series chatter on the social network, compared with 38 percent for the Cardinals, and Red Sox Designated Hitter and First Baseman David Ortiz, who was voted Most Valuable Player of the World Series, received four times more buzz than any other player.

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