
Facebook organized page administrators into five levels, following up on its announcement at the Facebook Marketing Conference in New York Feb. 29.

Facebook organized page administrators into five levels, following up on its announcement at the Facebook Marketing Conference in New York Feb. 29.
Vine has added sound and motion to the popular microblogging website, Twitter. Learn how to bring your information to life in our Vine webcast on Wednesday, June 19 from 4-5 pm ET. In this one-hour webcast, Gemma Craven (left), EVP, New York group director at Social@Ogilvy will discuss best practices for using the visual social platform and share some of her team's successful vine videos. Register here. 
Smaller and local businesses will finally gain access to Facebook Offers, as the social network announced the beta launch of the feature in the U.S. today on a self-serve basis.

Facebook is putting some elbow grease behind its offers initiative, adding support for creating and managing offers via its application-programming interface, and expanding the beta-test to five more countries.

Facebook said that within one week of introducing timeline for brands on February 29, eight million pages had adopted the new layout.

Facebook wants marketers on the social network to make offers it can’t refuse, so it published a list of guidelines.

Today’s Facebook Marketing Conference included presentations of timeline for pages, the Reach Generator, ads on mobile devices, real-time page insights, logoff page ads. Here’s what top executives are saying about these topics.

Facebook released the agenda for its invitation-only Facebook Marketing Conference, to be held Wednesday in New York, as well as information on how non-attendees can follow along via live-streaming.

Facebook may announce a complete overhaul of its premium ads at next week’s invitation-only Facebook Marketing Conference in New York.