Ford

Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach you how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!

Think Like Zuck: What We Can Learn From Facebook’s CEO

ThinkLikeZuck

Facebook Co-Founder and CEO Mark Zuckerberg has been one of the most-discussed figures of our time. Some people love him, some criticize him, but most just watching from the sidelines marvel at how a 19-year-old could become the 29th-richest person in the world (according to Bloomberg’s Billionaires Index) by building a simple social program. Last week, I finished reading Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg by Ekaterina Walter and I found a lot of answers to that very question. So I sat down with her to talk about the book and Facebook in general.

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Thismoment Launches Newest Facebook Marketing Platform: DEC 4

Brands nowadays shouldn’t just pick one channel  — Facebook, YouTube, or Twitter — to promote their message, but rather embrace an integrated approach. Thismoment, a Facebook Preferred Marketing Developer, announced Tuesday the launch of DEC 4, its newest platform. DEC 4 allows brands to easily manage a consistent presence among Facebook and other social media sites.

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