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Mediabistro Course

Facebook Marketing

Facebook MarketingStarting Janaury 13, work with the group marketing manager of social media at Microsoft/BingAds to build a fan base and grow your business on Facebook! In this course, Geoffrey Colon will teach you how to set up and enhance your company page, understand best practices and measuring your success, execute a monthly content strategy, and incorporate Facebook into your overall marketing efforts. Register now!

Facebook Public Content Solutions Partners Telescope, Vizrt Team Up On Real-Time Social TV

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Two initial partners in Facebook’s Public Content Solutions program for the media industry, Telescope and Vizrt, are teaming up to allow the Vizrt social TV solution to tap into Telescope’s platform so that users can filter and curate television-driven conversations across Facebook and other social networks and display them on its real-time audience-visualization platform.

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Facebook Continues To Court Media Industry With Public Content Solutions Program

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Facebook took a giant step forward in its efforts to further align itself with the television, publishing, and event venue industries with Friday’s launch of its Public Content Solutions program, which is aimed at providing its partners with dedicated technical and business resources to build out media solutions on the social network and its Instagram photo- and video-sharing network.

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How Facebook Is Positioning Its Upcoming Video Ads Vs. Television, YouTube

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Facebook appears to have embraced the strategy of keeping its friends close and its enemies closer when it comes to television, rolling out several features in recent months aimed at helping TV networks and shows increase engagement on the social network, while at the same time mapping out a battle plan for its Preferred Marketing Developers to cut into TV’s ad dollars with its upcoming video ads. And YouTube had better watch its back, as well.

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