Madison Avenue and Menlo Park continued to get closer, as news of Instagram’s one-year pact with ad agency Omnicom was followed by the announcement that Mondelez International, a manufacturer of snacks and candy, reached an advertising agreement with Facebook.
Social media news aggregation and analysis platform NewsWhip relaunched its website to bring users the most shared stories via Facebook and Twitter from countries including the U.S., U.K., Ireland, Australia, Germany, France, and Spain.
Facebook Co-Founder and CEO Mark Zuckerberg dined with about 20 executives from wireless carriers Monday night in Barcelona, Spain, site of the 2014 GSMA Mobile World Congress, Bloomberg reported, and the conversation at the private dinner may have been guarded, given the wireless industry’s concerns over the threat that the social network’s most recent acquisition, cross-platform mobile messaging company WhatsApp, presents to their text-messaging services.
Facebook finally responded to calls for more specific data on monthly active users, daily active users, and mobile MAUs and DAUs by specific country, but only in a eMagazine distributed to its advertising partners, titled “Facebook: The Annual.” However, a copy was leaked to TechCrunch.
It’s year in review time at Facebook, and Pope Francis donned the crown as the most-talked-about person or event globally, while Super Bowl XLVII took home the U.S. trophy, according to data released by the social network Monday.
Facebook Weekly Highlights features photos and videos posted to the social network by celebrities and athletes. This week’s edition featured the photo to the left of Microsoft Co-Founder and Chairman Bill Gates discussing charity partnership group Giving Tuesday; as well as the photo atop the post, behind the scenes on the set of The Hobbit, from Director Peter Jackson.
Facebook received about 8,500 requests for user data from governments of countries in the European Union during the first six months of 2013, involving some 10,000 accounts, Richard Allan, the social network’s director for public policy in Europe, the Middle East, and Africa, said at a hearing organized by the European Parliament’s civil liberties committee, offering more details on the data released by the company in August.
The no-win situation that Facebook often finds itself in when it comes to censorship of content on the social network reared its ugly head again this week with the controversy over whether videos depicting beheading should be allowed or deleted.