The tax man cometh and, in the case of Facebook in the U.K., he leaveth empty-handed, as The Guardian reported that the social network paid no taxes in the U.K. in 2012, despite seeing its income there rise by 70 percent, and despite accounting for nearly one-half of the £6 billion ($9.66 billion) that eMarketer projects for 2013 digital ad spending in the U.K.
Fighting Over The TV: Facebook Provides Data To 10 Overseas Networks; Twitter Provides Data To Nielsen
Facebook and Twitter dug in their heels Monday in their attempts to establish beachheads in the world of television, with Facebook announcing plans to release data on actions (likes, comments, and shares) related to TV shows to 10 networks in eight overseas countries, while Twitter announced that it will provide data to ratings powerhouse Nielsen on the number of tweets about TV shows and those tweets’ total audiences.
Within one hour of the official announcement of the birth of a son to Prince William and Duchess Kate, there were more than 1 million related mentions on Facebook, with the U.K. leading the pack (no surprise there) by country, and women 25 through 34 making up the top demographic.
The 2013 Wimbledon Championships tennis tournament is in the books, with two first-time champions having been crowned — Andy Murray of the U.K., marking the host country’s first Wimbledon winner in 77 years, and Marion Bartoli of France — and Facebook Consumer Content Manager Alex Walker and Data Editor Robert D’Onofrio reported in a post on the Facebook Newsroom that there were nearly 20 million global interactions (posts, comments, and likes) leading into the final matches.
Facebook social recruiting solution Work4 Labs reached a milestone Friday, topping 6 million jobs posted on the social network by more than 20,000 companies, up more than fivefold compared with last year.
Facebook is targeting businesses in the Europe, Middle East, and Africa that have not yet advertised on the social network with ads directing them to the Facebook Start to Success Program, which offers free support for first-time advertisers, as well as a £25 ($39.15) credit toward advertising.
In the past, Facebook has used polls in sponsored stories to collect user feedback on features such as News Feed. The social network is at it again, this time seeking input on its Home Android overlay.
The bad news continues to roll in for Facebook Home and the HTC First, as TechCrunch reported that U.K. mobile carrier EE and French counterpart Orange both confirmed that they will not roll out the only mobile device to come preloaded with the Android overlay.