Want to get people to like, share, comment, repost and talk about what you post on your page? Post a picture. Panelists at the “Facebook Places: Deals and Store-Level Marketing,” discussion at the AllFacebook Marketing Conference Thursday in San Francisco agreed that photos and personal engagement with fans usually leads to success.
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Elaine Mesker-Garcia, who manages social media for Fuddruckers and Luby’s, talks about the difference between running corporate pages and franchisee pages on Facebook.