It’s year in review time at Facebook, and Pope Francis donned the crown as the most-talked-about person or event globally, while Super Bowl XLVII took home the U.S. trophy, according to data released by the social network Monday.
I work with NARR8, a free-to-use application and digital publisher of interactive eBooks. Last month, NARR8 launched its extensive catalog of motion comics, graphic novels, and educational periodicals on Facebook’s App Center — a huge milestone for us, since this made NARR8 the first motion comics application to launch on the world’s No. 1 social network. Today, I’d like to talk about what led us to this success, our first month’s progress on Facebook, and the support that the social network has offered us during the transition from mobile to social.
The software-development kit for the Unity game engine that Facebook released in August is now officially out of beta, complete with the latest features of the social network’s SDKs for iOS and Android, Facebook announced in a post on its developer blog.
Enterprise marketing technology provider Unified cited four industries that excelled at converting clicks into fans in its October 2013 Facebook Advertising Benchmarks study — cellular and telco, gaming, desktop software, and alcohol — and Unified also pointed out that food ads are 58 percent more likely to be clicked than the average ad on the social network.
Following the announcement by Facebook in August that it relaxed its guidelines on promotions, companies including ShortStack, Woobox, KRDS, TabSite, Offerpop, and Comment Game have taken advantage with products that enable page administrators to run contests and promotions directly on the social network’s News Feed, but what about branded games that are fully playable in News Feed? That’s where Stick and Play comes in.
Facebook comments are not all fun and games, but a small startup out of Portugal is looking to change that, as Comment Game is taking advantage of the opportunities presented by Facebook’s recently relaxed promotions guidelines.
The issue of privacy on Facebook is far from a game, but don’t tell that to daily content site Us Vs Th3m, which debuted amusing and thought-provoking game Realistic Facebook Privacy Simulator, in which players have 20 seconds to answer groups of questions related to privacy on the social network. Wrong answers are met by a dancing Co-Founder and CEO Mark Zuckerberg.