Get Notifications

UPDATED: Facebook Urges Users Who Like Pages To ‘Get Notifications’ When Those Pages Post

GetNotificationsPopup

Facebook sought to pacify page administrators who were upset that a limited percentage of users who like their pages see all of their posts with last October’s introduction of the ability for users to get notifications each time those pages posted, and it now appears that the social network is pushing the feature even more. UPDATED: Facebook told sister blog Inside Facebook this was just a test, and it has now ended, with a spokesperson saying in an email, “It was a test to help people stay up to date with pages they’re interested in. We’re no longer testing it.”

Read more

Mediabistro Course

Facebook Marketing

Facebook MarketingStarting Janaury 13, work with the group marketing manager of social media at Microsoft/BingAds to build a fan base and grow your business on Facebook! In this course, Geoffrey Colon will teach you how to set up and enhance your company page, understand best practices and measuring your success, execute a monthly content strategy, and incorporate Facebook into your overall marketing efforts. Register now!

Facebook Text-Only Posts Beating Photo And Link Posts On EdgeRank

shutterstock_99763382

Facebook’s changes to EdgeRank have had a chilling effect on visibility and engagement for page owners. And this visibility cold front has suspiciously developed at the same time the social network is deploying enhanced methods for promoting posts for both pages and profiles. Coincidence? Maybe. But what if I told you that the kind of posts we like to share most — links and pictures — have taken a larger hit than text-only posts?

Read more