Get Satisfaction - AllFacebook

Successful Facebook Marketing Requires A Community

Justin Lafferty — Fri, 09 Nov 2012 17:51:17 +0000

For years, social marketing was largely spurred by brands. But now, a company can’t just push a message on Facebook and expect its fans to buy into it. As social customer engagement platform Get Satisfaction points out in its newest white paper, creating a cohesive network of fans who are willing to talk to each other about the company is the next step for brands to succeed both on Facebook and other social networks.

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Study: Customers Still Prefer Company Websites To Facebook Pages

Justin Lafferty — Thu, 26 Jul 2012 13:12:01 +0000

In 2011, U.S. marketers spent more than $3 million on Facebook brand pages. What are they getting for that money? Research from social marketing firm Get Satisfaction and analyst Incyte Group shows that despite the heavy investment on Facebook, consumers still visit a companies’ websites more often, and would rather be introduced to a company through friends, not ads.

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A Second Replacement For Facebook's Discussion Tab

David Cohen — Wed, 19 Oct 2011 14:24:47 +0000

The discussion continues about the October 31 removal of Facebook’s discussion tab, and online community tool Get Satisfaction became the latest third party to offer an alternative.

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New Career Opportunities Daily: The best jobs in media.