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Mediabistro Course

Facebook Marketing

Facebook MarketingStarting Janaury 13, work with the group marketing manager of social media at Microsoft/BingAds to build a fan base and grow your business on Facebook! In this course, Geoffrey Colon will teach you how to set up and enhance your company page, understand best practices and measuring your success, execute a monthly content strategy, and incorporate Facebook into your overall marketing efforts. Register now!

Facebook Real-Name Policy Is Still Targeting the Wrong People in Its Reporting Equation

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Despite posting an apology and claiming that it will “work on internal procedures,” the ripples caused by Facebook’s real-name policy spread wider and wider. More groups are being affected, and the hubbub has chummed the waters, ending in more accounts suspended in what has become a cultural cyber-war. And real-name policy is targeting the WRONG people in this reporting equation.

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STUDY: How Do Conservatives and Liberals Differ in Their Facebook Activity?

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The U.S. political spectrum can, for the most part, be divided into conservatives and liberals, but which group is more likely to see like-minded political content on Facebook from news organizations, groups and friends, and which group is more likely to block or defriend users over political posts? The answers, from the latest research by Pew Research Center, may come as a surprise.

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