How will Facebook’s announcement last Thursday that it will target ads to its users based on websites they visit and applications they use impact its ad revenues going forward? Favorably, according to market researcher eMarketer.
Security outfit MyPermissions released version 3.0 of its Android application, which provides users with a dashboard displaying all apps on their devices that are accessing personal data, including via Facebook and other social networks.
Privacy software provider Abine is targeting Facebook users who were upset by its announcement last week that it will enhance its ad targeting by factoring in data from websites and applications outside of the social network with its release of DoNotTrackMe.
Yahoo is continuing its move away from allowing users of its services to log in with Facebook and Google, announcing in an email to users of its Flickr photo-sharing service that Facebook and Google user IDs will no longer be accepted after June 30, The Next Web reported.
Facebook described its efforts to help improve the San Francisco Bay area and Silicon Valley in response to a question at its annual meeting at the Sofitel San Francisco Bay in Redwood City, Calif.
The Rev. Jesse Jackson urged Facebook to include minorities on its board of directors in a brief speech prior to the question-and-answer session at the company’s annual meeting Thursday at the Sofitel San Francisco Bay in Redwood City, Calif.
Facebook finished at No. 3 overall and No. 2 among the 12 tech companies included in the list of Top 25 Companies for Compensation & Benefits released Friday by social jobs and career community Glassdoor.
Facebook has launched several initiatives aimed at boosting media companies’ presence on the social network thus far in 2014 — Public Content Solutions, aimed at providing its partners with dedicated technical and business resources to build out media solutions on Facebook and Instagram; FB Newswire, a project with social content discovery outfit Storyful to aggregate publicly shared content on Facebook, by media organizations and individual users, to aid journalists in their reporting; and the four new media-centric application-programming interfaces it announced at its F8 global developer conference in San Francisco last month — but the media industry took a shot across the bow in the form of a long rant posted on the social network by Director of Product Management for Ads and Pages Mike Hudack.
How important is engagement with Facebook pages when it comes to return on investment from advertising on the social network? Not very, according to a new report by social marketing solutions provider SocialCode.