Facebook began prepping brands on how to adapt to its new campaign structure, which it began rolling out Tuesday, offering a video detailing best practices, as well as an introduction and resources, in a post on its Facebook for Business page.
Facebook will shutter its Facebook Messenger for Windows March 3, nearly two years to the day after the application’s debut, and the social network is pointing Messenger for Windows users toward the Facebook desktop site, as well as its upcoming Windows Phone release.
The overhaul of Facebook’s ad campaign structure, originally announced last November, will begin rolling out March 4, with the major change being the addition of a new level, ad sets, which will be placed between the two existing layers, campaigns and ads.
Facebook has begun allowing users to set limits on who can comment on their public posts.
Facebook began a test last October in which it offered advertisers the option of being billed when they reached their billing thresholds or on the last day of each month, whichever came first, rather than being billed as often as every day. The social network officially announced the rollout of the feature in a Facebook for Business post Tuesday.
Facebook announced that its users now have the ability to specify custom genders, such as transgender, androgynous, and genderqueer, and they can also specify whether to publicly be referred to as male (he/his), female (she/her), or neutral (they/their).
Facebook users who are unhappy with the photos chosen by the social network for their A Look Back videos will soon be able to do something about it.
Facebook is beginning to roll out language-specific names for users, allowing their names to be displayed in the native languages of a select few countries.
Facebook indirectly confirmed its test of allowing page administrators to create question-and-answer sessions for their pages by adding a section on Q&As to its Help Center, but no information was available on if or when the feature will roll out universally.
Facebook began rolling out a feature Monday allowing nonprofits to include “Donate Now” buttons on their pages, which permits users of the social network to contribute directly to those groups.