
Facebook marketing software provider Wildfire Interactive is all too aware that getting Facebook users to visit a brand’s page is only the first skirmish of the battle, and that the key to winning the war is to get them to come back, repeatedly.

Facebook marketing software provider Wildfire Interactive is all too aware that getting Facebook users to visit a brand’s page is only the first skirmish of the battle, and that the key to winning the war is to get them to come back, repeatedly.