Facebook Preferred Marketing Developer and digital marketing software provider Offerpop is now integrated with social relationship platform Hootsuite, and access to Offerpop is available via the Hootsuite App Directory, the two companies announced Tuesday.
HootSuite App Directory
Social media management system HootSuite did some hooting about its accomplishments in the first quarter of 2013, reporting a 272 percent increase in corporate sales (companies valued at less than $10 billion) compared with the year-earlier period, along with a 900 percent jump in international strategic sales (companies valued at more than $10 billion).
Social-media-management platform HootSuite has a new vice president of marketing: Dee Anna McPherson, who previously held the same post at enterprise social network Yammer, a HootSuite App Directory integration partner.
The latest addition to the HootSuite App Directory is Socialcast, an internal social network for businesses that uses its real-time enterprise activity stream engine to join people, information, and applications.