
When users post their birth dates and hometowns, they might not think much of it, but an identity thief sees an opening. An ex-con turned FBI security expert talked with The Guardian recently about how criminals peruse Facebook accounts to steal identities.
Lisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming 





Over the past few years Facebook has grown from a tool for connecting with others to a tool for sharing information with others. This new model is helping Facebook to collect more relevant information about consumers and is slowly changing the advertising world forever. We are in the midst of a shift toward monitoring our digital footprints and Facebook is currently taking the lead in what appears to be a battle for our commercial identities.