Facebook mentions of Small Business Saturday were 1,200 percent higher on the actual day (Nov. 30) than during the week leading up to it, and the #smallbusinesssaturday hashtag saw usage skyrocket 2,300 percent that same day, according to statistics from the social network.
The Boston Red Sox wrapped up the 2013 World Series title Wednesday night with a 6-1 victory over the St. Louis Cardinals, and the teams’ performances on Facebook mirrored the on-field action, as the Red Sox were responsible for 62 percent of World Series chatter on the social network, compared with 38 percent for the Cardinals, and Red Sox Designated Hitter and First Baseman David Ortiz, who was voted Most Valuable Player of the World Series, received four times more buzz than any other player.
The 2013 World Series got off to a rousing start for the Boston Red Sox Wednesday night, as the home team routed the visiting St. Louis Cardinals 8-1, while capturing 62 percent of Facebook chatter related to the game, compared with 38 percent for the Redbirds.
NBC News used Facebook’s recently introduced keyword insights application-programming interface to examine the use of the #DearCongress hashtag it launched Tuesday in the wake of the government shutdown, and it found that women were talking about the event nearly three times more than men were (74 percent to 26 percent).
UPDATED: The final episode of AMC’s hit drama, “Breaking Bad,” aired Sunday night, and more than 3 million Facebook users generated more than 5.5 million interactions during the show, according to the social network, which added that in the series’ fifth and final season alone, there have been 23.68 million posts and interactions related to “Breaking Bad,” from 11.14 million unique users.
The 2013 college football season kicked off with a handful of games Thursday night, and Data Editor Robert D’Onofrio helped Facebook users prepare for the first weekend of tailgating by analyzing the social network’s fans of the top 25 teams in the AP preseason rankings, uncovering some surprising findings, and some that were not so surprising.
Washington Gov. Jay Inslee signed a bill Tuesday that bans employers from demanding that employees or job candidates surrender their passwords to Facebook, Twitter, and other social networks, as well as from requiring employees to add managers as friends or contacts, AP reported.
Local businesses are thriving on Facebook, according to statistics released Friday by Dan Levy, director of small business at the social network, who said more than 2 billion connections exist on Facebook between users and local businesses, adding that approximately 70 percent of monthly active users in the U.S. and Canada are connected to local businesses.