In an effort to reduce the size of JPEG images and speed the loading times of Web pages, Firefox parent Mozilla announced the release of compression technology mozjpeg 2.0, and Facebook announced that it will test mozjpeg 2.0 on Facebook.com.
One of the most common objectives of Facebook ads is increasing brand awareness, and the social network’s marketing science team enlisted the help of more than 700 users from all around the world to evaluate more than 1,500 News Feed ads between October 2013 and this past March, from more than 350 campaigns. Advertising Researchers Neha Bhargava and Eurry Kim discussed their findings in a post on the Facebook for Business page.
Facebook urged the Ninth U.S. Circuit Court of Appeals in San Francisco to uphold the $20 million settlement of a class-action lawsuit over the use of users’ images in sponsored stories, Mediapost reported, citing a filing with the court last Friday.
Nijmegen, Netherlands-based ReSnap offered its own take on physical photo albums made up of images from Facebook, Instagram, and Twitter, using its popularity algorithm to automatically select the most popular photos and updates from those social networks for inclusion in the photo books.
There have been several image-sizing guides for page posts, but, as McBeard Media pointed out, 99 percent of Facebook user impressions occur on the News Feed, so why not be sure pages’ images are News Feed-optimized?
An infographic from Facebook marketing expert Jon Loomer, published in January, has been rendered obsolete by the social network’s changes to the designs of its News Feed and desktop pages, so Loomer updated his infographic to account for the changes.