Data outfit Umbel is gearing up for the holiday shopping season with a new vertical offering aimed at helping brands own customer data, gain actionable insights and customize their marketing and sales efforts to drive return on investment.
Instagram released two new features for its iOS and Android applications: Users can now edit their captions, and a people tab was added to the Facebook-owned photo- and video-sharing network’s search menu.
National Geographic blew away the competition in October according to the latest rankings of publishers’ actions generated on Facebook, Twitter and Instagram by social media benchmarking and audience engagement analysis company Shareablee.
The Instagram account for American Express will be taken over starting Sunday (Nov. 9), but it’s not a hostile takeover: “Six talented photographers, entrepreneurs and tastemakers,” as the company put it, will bring their talents to @AmericanExpress for a two-week period.
Facebook hosted Security @Scale 2014 at its headquarters in Menlo Park, Calif., Oct. 29, and production engineer Fernanda Weiden recapped the proceedings in a post on the Facebook engineering blog, which also included videos of the event’s presentations.