What may very well be a leaked version of the new version 4.0 of the flagship Facebook application for Android counts among its features far more extensive customization of the lock screen for its Home Android overlay.
A startup based in Tel Aviv, Israel, Prezma, announced the launch of Prezma for Advertisers, which allows brands to “pack a story” with content from multiple sources and share it on Facebook and other social networks and destinations on the Web.
The Windows Phone community finally has an Instagram application to call its own, as the Facebook-owned photo-sharing network announced in a post on the Instagram blog that Instagram for Windows Phone was introduced Wednesday and will be available for download via the Windows Phone Store.
Late last month, Postano, the social platform from application-development-solutions provider TigerLogic, described how universities have tapped its system to collect and curate content from Facebook, Instagram, Twitter, Vine, and other social networks, and display that content on large screens during sporting events. Wednesday, Postano introduced Postano 2.0.
With Thanksgiving and the rest of the holiday season just around the corner, a snow globe is the perfect centerpiece for a Facebook application, and gluten-free baked-snacks maker Harvest Snaps and its agency, Santy Integrated, made it happen with the Shake the Season app.
Despite Facebook’s emphasis on mobile advertising, a recent survey by global marketing consultancy Analytic Partners found that 85 percent of Facebook users would be more inclined to read or click on a News Feed ad when accessing the social network via desktop than through mobile devices.
An acquisition offer of more than $3 billion is nothing to sneeze at, but photo-messaging application Snapchat sneezed, turning down an all-cash offer from Facebook, according to a report in The Wall Street Journal’s Digits blog.