One of the biggest advantages that Facebook offers to advertisers is the ability to conduct precise interest targeting. Brands have the ability to target their Facebook updates directly to precise niche audiences based on people’s interests that they have shared with Facebook.
Facebook has been named as an associate member of the Cellular Operators Association of India, which represents mobile service providers and telecommunications equipment manufacturers in that country.
Facebook has a new director of marketing for the U.S. and Canada: Deirdre Davi, formerly executive vice president at Sterling Brands.
When Facebook Chief Operating Officer Sheryl Sandberg left Google to join the social network in 2008, all Google employees were fair game in terms of recruitment, Sandberg said in a court filing for a lawsuit in which neither she nor Facebook are named, as reported by Bloomberg.
Interns rated Facebook as the best company to intern with, according to the latest report from social jobs and career community Glassdoor, which added that the social network debuted on its list at No. 1, dethroning two-time leader Google.
Frank Frankovsky, vice president of hardware design and supply chain operations at Facebook and chairman and president of the Open Compute Project, touted the progress made thus far by the Facebook-launched data-storage initiative on the networking-hardware front in a post on the Open Compute Project blog.
Attention, Arcade Fire fans: Creative posts about the band on Facebook and other social networks could result in tickets to an outdoor show in Los Angeles Oct. 29, at an unannounced location, on the day the band’s fourth album, Reflektor, is set to be released.