Interest Lists

Mediabistro Course

Content Marketing 101

Content Marketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you how to create, distribute, and measure the success of your brand's content. Sign-up before November 10 to get $50 OFF with early bird pricing. Register now!

Will Facebook’s Revamped News Feed Kill Brands’ Reach?

ClimbingToPiggyBank

The redesigned News Feed Facebook announced Thursday is a beautiful, visually rich design with some borrowed elements from mobile user experience that helps create a smooth, clean experience. But you already read all about it. In an ideal world, a richer and more engaging News Feed is good news for brands, which can benefit from higher engagement on their already mostly visual posts. But there is always a “but.”

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Don’t Self-Censor On Facebook: Audience Filter

CoffeeFilter

Today’s Internet serves many functions, operating as a public forum for self-expression, an intimate support group among friends, and even a platform for professional development. As your use of social networks such as Facebook grows in the professional context, the key is to not succumb to censoring yourself. Your peers, bosses, or prospective employers may deem it appropriate to tailor your online voice to a more conservative public, but won’t your friends wonder why you got so lame all of a sudden? Filter your audience instead.

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