It’s year in review time at Facebook, and Pope Francis donned the crown as the most-talked-about person or event globally, while Super Bowl XLVII took home the U.S. trophy, according to data released by the social network Monday.
Facebook received about 8,500 requests for user data from governments of countries in the European Union during the first six months of 2013, involving some 10,000 accounts, Richard Allan, the social network’s director for public policy in Europe, the Middle East, and Africa, said at a hearing organized by the European Parliament’s civil liberties committee, offering more details on the data released by the company in August.
Pop quiz: What do you do when you have 3,500 Facebook fans you want to feel the cool vibe of Milan, the home of liqueur Campari, but can only send two of them to the city itself? Answer: Invite all the fans to tour the city via Google Street Maps and record those tours with a special screenshot button.
Within one hour of the official announcement of the birth of a son to Prince William and Duchess Kate, there were more than 1 million related mentions on Facebook, with the U.K. leading the pack (no surprise there) by country, and women 25 through 34 making up the top demographic.
The 2013 Wimbledon Championships tennis tournament is in the books, with two first-time champions having been crowned — Andy Murray of the U.K., marking the host country’s first Wimbledon winner in 77 years, and Marion Bartoli of France — and Facebook Consumer Content Manager Alex Walker and Data Editor Robert D’Onofrio reported in a post on the Facebook Newsroom that there were nearly 20 million global interactions (posts, comments, and likes) leading into the final matches.
With the Wimbledon Championships tennis tournament in full swing, Rafael Nadal was the most-talked-about male player between June 24 and July 1, according to data from Facebook, while the people talking about this leader for women was Maria Sharapova, and the most-talked-about moment was unranked Steve Darcis’ stunning upset of Nadal in the tournament’s first round.
Facebook is targeting businesses in the Europe, Middle East, and Africa that have not yet advertised on the social network with ads directing them to the Facebook Start to Success Program, which offers free support for first-time advertisers, as well as a £25 ($39.15) credit toward advertising.
Facebook announced partnerships with 18 mobile operators in 14 countries aimed at providing users with free or discounted data access for its Messenger for Android, Messenger for iOS, and Facebook for Every Phone mobile applications.