Jason Weaver - AllFacebook

Facebook Marketing Platform Shoutlet Names EMEA Head

David Cohen — Fri, 22 Feb 2013 18:01:06 +0000

Cloud-based social marketing platform Shoutlet announced that Roy Jugessur joined the company as head of Europe, the Middle East, and Africa.

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Facebook’s Graph Search Will Both Challenge And Help Brands

Justin Lafferty — Thu, 17 Jan 2013 15:40:00 +0000

Facebook’s newest addition — graph search — can change the way brands not only market on the site, but find potential customers through the social network, provided they’re savvy enough. Graph search takes the recommendation power of Yelp and combines it with Facebook’s tremendous social graph to make it more important for businesses to cater to their Facebook fans and brick-and-mortar customers.

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Shoutlet 6.0 Rolls Out With New Features For Facebook Marketers

David Cohen — Tue, 04 Dec 2012 12:17:01 +0000

Cloud-based self-serve social marketing platform Shoutlet Tuesday released Shoutlet 6.0, a major update with new features including tools for social ads, social analytics, social contests, and social listening.

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How Do Facebook’s Opt-In Notifications, Pages Feed Affect Brands?

Justin Lafferty — Thu, 08 Nov 2012 21:06:04 +0000

Facebook set the marketing world abuzz when it began testing two features: opt-in notifications for page updates (so users can be pinged whenever a page they have chosen posts) and a separate pages feed (where users can see all posts from all pages they’ve liked). Jason Weaver, CEO of Shoutlet, a social media marketing service that works with top consumer brands, told AllFacebook recently that he thinks this is a chance for companies to re-establish connections with fans.

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