Javier Mascherano

Mediabistro Course

Blogging: Analytics, SEO, and Content

Blogging: Analytics, SEO, and ContentWork with the former marketing director at Conde Nast Digital to improve your search rankings, integrate social, and increase traffic to your blog! Starting November 5, Jim Hopkinson will teach you how to analyze KPIs, monetize your blog through ads, sponsorships, and affiliates, and leverage your blog toward a larger platform such as publishing, speaking, or consulting. Register now!

WORLD CUP: Argentina’s Semifinal Victory Vs. Netherlands Yields 83M+ Facebook Interactions

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The second semifinal match at 2014 FIFA World Cup Brazil did not approach the first in terms of game play or Facebook buzz, but according to the Facebook Data Science Team, the victory by Argentina over the Netherlands on penalty kicks (4-2) after a 0-0 draw resulted in more than 83 million interactions (posts, comments, and likes) on the social network, from 39 million users.

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Facebook Weekly Highlights Serves Up U.S. Open, Kelly Clarkson’s Engagement Shoot

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Facebook Weekly Highlights features photos posted to the social network by celebrities and athletes. This week’s edition featured the photo to the right, of track superstar Usain Bolt showing off the three gold medals he won at the IAAF World Championships in Moscow Tuesday; as well as the photo below of Black Eyed Peas vocalist Fergie and her husband, Josh Duhamel.

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