The 2012 election postmortems continue, and research published in Capitol Hill newspaper Politico indicates that congressional candidates with the social media mettle to engage their Facebook fan bases got much-needed bumps on Election Day.
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. 
Maybe a picture is worth 1,000 words: More creative and visual Facebook posts could be making the difference for one Democratic Utah congressman locked in a tight re-election bid. We’ll soon learn whether his Facebook efforts result in a win on Election Day. As part of our ongoing series examining how campaigns are using Facebook, we spoke to a representative with Rep. Jim Matheson’s campaign to win re-election in Utah’s Fourth Congressional District.
