Location, demographic, interests, and behaviors — these four criteria represent the foundation of Facebook’s new core audiences ad-targeting options, which it will begin rolling out in the coming weeks, and the social network also announced in a post on the Facebook for Business page that its partner categories targeting options will be added to its ads create tool.
Should job recruiters incorporate Facebook into their social recruiting efforts? The answer is an emphatic yes, according to Work4 Labs, a major player in that field, and Work4 Labs illustrated why, in infographic form.
Is it possible to put a number on how well companies use social and mobile recruiting? Yes, according to Facebook recruiting solution Work4 Labs, which introduced online tool Social Recruiting Score Tuesday.
With more and more people accessing the Internet via mobile devices, smartphones and tablets have become integrated into the job recruiting process, as well, and Facebook social recruiting solution Work4 Labs examined just how strong that integration is becoming.
Here’s a warning to the 57 percent of the 500 juniors and seniors in college polled by social media reputation-protection utility Persona who do not believe they have inappropriate content on Facebook: 69 percent of job recruiters have rejected candidates based on content found on Facebook and other social networks.
Graph Search is a way to explore Facebook’s wide array of information about people. Considering the huge amount of information Facebook has about people — what they’re interested in, books they read, restaurants they like, etc. — it’s surprising that the company has taken this long to create a social graph-enabled search engine. Better late than never!
It’s finally happened: Hot on the heels of Google Plus’ recent addition of hashtags to its user interface, and long after its assimilation into the millennials’ social vernacular, the #hashtag has come to Facebook.