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How Facebook Is Positioning Its Upcoming Video Ads Vs. Television, YouTube

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Facebook appears to have embraced the strategy of keeping its friends close and its enemies closer when it comes to television, rolling out several features in recent months aimed at helping TV networks and shows increase engagement on the social network, while at the same time mapping out a battle plan for its Preferred Marketing Developers to cut into TV’s ad dollars with its upcoming video ads. And YouTube had better watch its back, as well.

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Facebook To Employees: Start ‘Droidfooding’

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Facebook continues to ramp up its support for the Android platform, putting its own take on dogfooding — defined on Wikipedia as “a slang term used to reference a scenario in which a company (usually, a software company) uses its own product to demonstrate the quality and capabilities of the product” — with “Droidfooding” posters appearing throughout its headquarters in Menlo Park, Calif.

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