Journalists

Mediabistro Course

Facebook Marketing

Facebook MarketingStarting Janaury 13, work with the group marketing manager of social media at Microsoft/BingAds to build a fan base and grow your business on Facebook! In this course, Geoffrey Colon will teach you how to set up and enhance your company page, understand best practices and measuring your success, execute a monthly content strategy, and incorporate Facebook into your overall marketing efforts. Register now!

Facebook Teams Up With Storyful To Launch FB Newswire For Journalists, Media Outlets

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Facebook has become a virtual newsroom of sorts, with a recent study by the Pew Research Center’s Journalism Project finding that three out of 10 U.S. adults get at least some news while on Facebook, and 78 percent of Facebook users see news while navigating the site. Now, the social network is aiming to become an invaluable resource for journalists and media organizations, announcing that it teamed up with social content discovery outfit Storyful to launch FB Newswire.

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Facebook Actually Does Help Deliver News

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Maybe Co-Founder and CEO Mark Zuckerberg’s comparison of News Feed to a personalized newspaper wasn’t too far off. According to the Pew Research Center’s State of the News Media 2013 report, Facebook is a key way that news outlets such as The Huffington Post, The Daily Mail, and Yahoo reach their readers. The report notes that major U.S. news sites get an average of 9 percent of their traffic from Facebook, compared with 4 percent when measured 15 months ago.

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