Rock band Daughtry has taken to Facebook and Twitter for the title and artwork of its new single this week. The group’s frontman, “American Idol” alum Chris Daughtry, launched a social media campaign that puts profile pictures of the group’s Facebook and Twitter fans into the artwork for the single. The puzzle pictures will eventually reveal the new song title.
One of the most important groups on Facebook — in terms of marketing — is millennials. These young adults are the most active on Facebook and the people whom advertisers are trying to figure out. Compass Labs, a Facebook Preferred Marketing Developer in ads and insights, recently answered the question, “What do millennials like?”
People on Facebook love to post about Valentine’s Day — whether it’s talking about how amazing their significant other is, or lamenting the commercialization of Feb. 14. Facebook released an infographic Thursday through Facebook Stories, showing how people are engaging with the holiday on the social network.
People all over the world watched the Grammy Awards ceremony Sunday night, also taking to Facebook to post about their favorite stars or fashions. According to Facebook’s Talk Meter and InStyle magazine, users loved to post about the looks rocked by Katy Perry and Justin Timberlake, but they thought Rihanna was the best-dressed.
Celebrities had a great year on Facebook in 2012. Rihanna rose up the page charts to be the most popular human-based page on the social network, and several athletes saw their likes go up considerably around the time of the Olympic Games in London. However, Facebook’s popularity among those who don’t have iPhones or Android devices made Facebook for Every Phone the most popular page in 2012, according to Quintly.
Facebook employees served as paparazzi earlier this week as Katy Perry, the famous pop singer, came to the company to go on Facebook Live and announce her official tour dates.
I thought the pettiness of teenagers acting out on Facebook was enough. But celebrities aren’t ones to miss out on all the fun either. Singer Katy Perry offended pop star Lily Allen when she referred to herself as a “skinnier version” of Allen, reports Celebuzz. The war of the words continued when Allen called Perry “crass” but only got nastier when Allen threatened to post Perry’s phone number on Facebook.