With 2014 FIFA World Cup Brazil in the history books, the Facebook Data Science Team reported that 350 million Facebook users generated 3 billion interactions (posts, likes, and comments) during the tournament, which ran from June 12 through Sunday (July 13), making it the most-talked-about sporting event in the social network’s history.
The final match of 2014 FIFA World Cup Brazil, in which Germany edged Argentina 1-0 with a goal late in extra time, was the top sporting event in Facebook’s history, generating more than 280 million interactions (posts, comments, and likes) from 88 million users, according to the Facebook Data Science Team.
The second semifinal match at 2014 FIFA World Cup Brazil did not approach the first in terms of game play or Facebook buzz, but according to the Facebook Data Science Team, the victory by Argentina over the Netherlands on penalty kicks (4-2) after a 0-0 draw resulted in more than 83 million interactions (posts, comments, and likes) on the social network, from 39 million users.
The number of Facebook posts, comments, and likes related to 2014 FIFA World Cup Brazil has officially topped the 1 billion mark, from some 220 million users, according to the Facebook Data Science Team.
The opening match of 2014 FIFA World Cup Brazil was the most social thus far, according to the Facebook Data Science Team, while the goal by Javier “Chicharito” Hernández in Mexico’s 3-0 win over Croatia was the most social goal, host nation Brazil topped all countries in tournament-related conversations, and Neymar of Brazil was the player who generated the most buzz.
Facebook Weekly Highlights features photos posted to the social network by celebrities and athletes. This week’s edition featured the photo to the left by horror author Stephen King of a promotional sign for his new book, Doctor Sleep, in Paris; as well as the photo atop the post of singer Mariah Carey debuting her new single on Facebook, “The Art of Letting Go,” and hosting a live listening party.
Celebrities had a great year on Facebook in 2012. Rihanna rose up the page charts to be the most popular human-based page on the social network, and several athletes saw their likes go up considerably around the time of the Olympic Games in London. However, Facebook’s popularity among those who don’t have iPhones or Android devices made Facebook for Every Phone the most popular page in 2012, according to Quintly.
The purge of fake profiles and likes announced by Facebook earlier this month kicked into full gear Wednesday, and the deletion of accounts that were created illegitimately and likes from malware, compromised accounts, deceived users, fake users, and purchased likes caused the like totals of several pages to drop, but in most cases, the effects were minimal.