UPDATED: The trademark lawsuit against Facebook by Timelines.com over the social network’s use of the term “timeline” as the name of its profile design was set to kick off Monday in the U.S. District Court, Northern District of Illinois in Chicago, but Bloomberg reported Monday afternoon that proceedings would be delayed until Tuesday afternoon, or postponed until May 7 for a status conference. U.S. District Judge John W. Darrah offered no explanation for the delay, according to Bloomberg.
One of the leading minds behind Facebook’s mobile-first push is leaving the company. TechCrunch reported that Rasmus Andersson, Facebook’s lead mobile designer, has taken a job at Dropbox, working with the design and engineering teams.
The ever-present Facebook like button has seen growth of 34 percent since February in terms of being published to external websites. One would think that 34 percent is a fairly solid growth rate, but it placed Facebook behind Google Plus, AddThis, Twitter, StumbleUpon, and LinkedIn. And all of those social networks were dwarfed by the performance of the Pin This button from Pinterest, which saw growth skyrocket by 637 percent.
Facebook is expanding well beyond the like button. First, there were reports of a want button. Now, multiple sources say that Facebook is launching a save for later option that would allow users to save their favorite posts for reading at a more opportune time.
Social statistics tracker ComScore recently released the latest Power of Like report, this one examining how Europeans use Facebook and other social media sites. The paper notes that in the United Kingdom, France, and Germany, 32 percent of users’ Facebook time is spent on the news feed page.
Just how much influence does Facebook wield over the Web? According to a study by Zyxt Labs, a lot. The Seattle-based lab studied roughly 1.3 billion URLs via Common Crawl and found that 22 percent of them reference Facebook.
You don’t have to be in Kansas City to have some fun with tonight’s Major League Baseball Home Run Derby. Several Facebook pages have planned games and contests for the exhibition, where top baseball players try to hit as many home runs as possible. You could even win a giant “like” foam finger.
Companies that have an active presence on Facebook are faced with a common dilemma: How can they get their Facebook fans to buy their product? While managing a Facebook campaign for a telecommunications company, Alchemy Social recently studied the link between clicking “like,” and actually visiting a business’ online store.
Whenever you buy something stylish or cool off Etsy, friends tend to ask where it came from. Now, the online boutique has enhanced its offerings on Facebook, so now anything you favorite on Etsy will show up on your timeline.
You’ve seen those Facebook like buttons pretty much everywhere you surf the web. But just how widespread is Facebook integration? According to web monitoring service Pingdom, 24.3 percent of Alexa’s top 10,000 websites have some kind of official Facebook interaction.