Some Facebook pages that have been converted to the new desktop layout are prompting users who have not yet liked the pages to “Get updates from (page name) in your News Feed,” with a like button included on the right-hand side.
Facebook announced a redesigned layout for its pages for desktop Monday, and page administrators are receiving wait-list invites, but the new look has already been rolled out to some pages, and the feedback is both positive and negative.
In our own version of A Look Back on Facebook, we had the opportunity to sit down with Franco Puetz around this time last year. He shared his take on social strategy and how he handles his campaigns. Let’s look at how his predictions did, and how strategies have evolved.
Although Facebook remains far and away the top social network in terms of accounts, active users, and frequency of visits, it saw a 3 percent drop in active usage between the second quarter of 2013 and the fourth quarter, according to the latest study from GlobalWebIndex.
Did Facebook user Anthony Ditirro like the USA Today Facebook page, or didn’t he? Perhaps the answer will emerge during court proceedings, as the Colorado resident filed a lawsuit against the social network, seeking class-action status, and claiming that Facebook falsified likes for advertising purposes, CNET reported.
The Pinterest Pin It button has overtaken Facebook’s like button on the product pages of the 872 retailers that were analyzed in a new report from social commerce company 8thBridge, which also found that engagement on brands’ Facebook pages was down 27 percent versus 2012.
The cover image is a dominant presence on Facebook pages, and Facebook application creator ShortStack designed a template for page administrators seeking to revamp their cover images, as well as some related tips.