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How Are Facebook’s Redesigned Like, Share Buttons Impacting Referral Traffic?

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Facebook’s redesigned like and share buttons helped contribute to a 47.44 percent rise in referrals driven by the social network to publishers in November, and Facebook saw its share of referrals skyrocket by 169.88 percent between November 2012 and October 2013, according to an analysis of more than 200,000 publishers reaching more than 250 million unique monthly visitors, by Shareaholic.

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Will Facebook Launch A Sympathize Button?

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Facebook users who have found themselves in the awkward position of liking posts by friends with sad news as a way of indicated that those friends were in their thoughts may soon have an alternative, as Facebook Engineer Dan Muriello said during the Compassion Research Day event hosted by the social network last week that one of his colleagues developed a “sympathize” button during a recent hackathon.

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