Many companies on Facebook will run some kind of holiday campaign or connect with fans through this theme. How can brands stand out? That’s what Likeable Media’s latest white paper aims to answer. Likeable notes that by utilizing the social networks differently, using effective advertising techniques, finding ways to engage the audience, and taking advantage of social commerce channels, brands can rise above the general noise.
Social media marketing software provider Wildfire Interactive, which was acquired by Google at the end of July, tapped social media marketing firm Likeable Media as a preferred channel partner, meaning that Likeable can now resell Wildfire’s Social Marketing Suite to its brand clients.