Advocate marketing platform Crowdly, which refers to itself as the “after-like marketing firm,” announced the launch of its Crowdly 2.0 platform, which it said “provides actionable ways for leading brands and their agencies to surface, identify and build relationships with their best fans– driving advocacy, brand loyalty and sales.”
Social media gets the blame for a lot of things — cyber-bullying, the rise of the selfie, hashtag-shaped potato snacks (really, Birds Eye? Really?), and the popularity of Justin Bieber. When something happens that embarrasses or concerns today’s society, Facebook is often the scapegoat.