Adobe added to its already-robust social marketing offerings with several announcements at its Adobe Summit EMEA 2014 digital marketing conference in London, including a beefed-up new release of Adobe Media Optimizer, new features for the Adobe Analytics portion of its Adobe Marketing Cloud, and the introduction of Adobe Experience Manager Communities designed around social learning and field/channel enablement.
Odds are, most Facebook users have seen status updates in their News Feeds with some variation of the “pay it forward” theme, meaning that if a stranger or friend shows a person kindness in some form, the recipient does something nice for someone else. But which countries and cities were responsible for the most pay-it-forward status updates? Lada Adamic and Thomas Lento of the Facebook Data Science Team have the answers.
Is Facebook getting into the electronic money business? According to a report by Financial Times, the social network is “weeks away” from Ireland granting it regulatory approval to launch a service that would allow users to store, pay with, and exchange money with other users.
Social relationship platform provider Spredfast and social experience creator Mass Relevance announced Wednesday that the two companies have merged, and that the combined entity will operate under the Spredfast name.
Facebook Weekly Highlights features photos and videos posted to the social network by celebrities and athletes. This week’s edition featured this photo of National Football League free agents Chicago Bears Defensive Tackle Henry Melton, Minnesota Vikings Defensive End Jared Allen, and Green Bay Packers Tight End Jermichael Finley.
Consumer-management-suite provider Gigya hopes to continue its global expansion with the addition of former ExactTarget Vice President of Global Channels Patrick McCue as VP of global channels and alliances.
With Facebook celebrating birthday No. 10 Tuesday, the social network took the occasion to remind its users that it’s not all about cat pictures, check-ins, and complaining about the weather. Ten Stories — some happy, some not so much — illustrate how Facebook has brought people together during its 10-year existence, and each of the 10 stories, contributed by users of the social network, is compelling in its own way.
Facebook and Instagram demonstrated their Olympic spirit by reaching a deal with NBC Sports Group’s NBC Olympics to bring social elements to content from the 2014 Winter Olympic Games, which will be held in Sochi, Russia, Feb. 7 through 23.