Every day, millions of people around the world spend countless hours socializing with friends and connecting with their favorite brands on Facebook. With more than 1.28 billion monthly active users, it’s the world’s most vibrant and engaging social media website. As a result, it is equally attractive for entrepreneurs and brands around the world that are looking to find different ways of connecting with their target audiences. Similarly, “solopreneurs,” freelancers, and creative professionals have also found Facebook very effective in helping them expand their fan bases and sell more products.
When Facebook announced its FbStart program to provide developers of mobile applications with up to $30,000 worth of free tools and services at its F8 global developer conference in San Francisco last month, registration was immediately opened to F8 attendees. The social network announced Wednesday that registration is now open to all developers with apps that have been live at least 30 days.
Developing successful applications is likely a whole lot easier with $30,000 in free tools and services to start off with, and that’s exactly what selected developers will get out of FbStart, a new program announced by Facebook Wednesday at its F8 global developer conference in San Francisco.
Facebook’s custom audiences ad-targeting option, which was initially introduced in October 2012 via the social network’s ads application-programming interface and Power Editor, is now available to all advertisers via any Facebook ad interface.
Facebook Testing ‘Find Customers’ Tool For Uploading Email Lists From Constant Contact, MailChimp, Excel To Ads Manager
Facebook is testing a “Find Customers” tool in its Ads Manager that allows page administrators to import their email lists from Constant Contact and MailChimp, or to upload their own .CSV files from Excel.
Customer-relationship-management tool Nimble announced the release of Nimble 3.0, with updates highlighted by the Today Screen, a new homepage that allows users to more closely follow and monitor their Facebook friends and fans and contacts from other social networks, and the Signals Screen, which highlights social network interactions that should receive priority.
If you don’t work on cars, how do you know your mechanic isn’t ripping you off? And if he’s honest, he could still be inefficient — and that costs you money. It seems like everyone on Facebook is a self-proclaimed social media expert. There are no degrees or certifications, so we all operate without a license.
Running a successful Facebook page is often more about science and accuracy than about socializing. You probably already know this from your personal page: You can post great content at the wrong time or under an unattractive title, and it will hardly be noticed. The AutoCAD WS application Facebook fan page now exceeds 200,000 fans (for a business-to-business app; not a company). I had the honor of working on that fan page from the “create new page” step to the point when it reached 100,000 fans. During that time, I learned a lot, namely that simple tweaks and tricks can leverage your content significantly.