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Mediabistro Course

Optimize Your Social Media Metrics

Social Media MetricsStarting May 22,  this class, designed for marketers, bloggers, community managers, and anyone wanting to learn the ins and outs of social media measurement, will show you how to set up tools to measure your media activity and make sense of the data you collect. You'll learn how to sift through web analytics, Facebook insights, and Twitter mentions in order to develop a strategy to measure results. Register today!

Nimble 3.0 Allows Brands To Be More Nimble In Managing Facebook Relationships

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Customer-relationship-management tool Nimble announced the release of Nimble 3.0, with updates highlighted by the Today Screen, a new homepage that allows users to more closely follow and monitor their Facebook friends and fans and contacts from other social networks, and the Signals Screen, which highlights social network interactions that should receive priority.

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15 Tricks Learned While Getting My App’s Facebook Page From 0 To 100K Fans

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Running a successful Facebook page is often more about science and accuracy than about socializing. You probably already know this from your personal page: You can post great content at the wrong time or under an unattractive title, and it will hardly be noticed. The AutoCAD WS application Facebook fan page now exceeds 200,000 fans (for a business-to-business app; not a company). I had the honor of working on that fan page from the “create new page” step to the point when it reached 100,000 fans. During that time, I learned a lot, namely that simple tweaks and tricks can leverage your content significantly.

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