Facebook has an algorithm (externally known as EdgeRank) that determines who sees which posts at which times. It’s meant to present users the content with which they’ll be most likely to engage. Many users hate it. Even more page administrators despise it. But can it actually help both? Yes. There’s already a site where every post (whether it’s from your best friend or a random brand) is weighted equally, and it’s called Twitter.
Did Facebook’s ad agency, Wieden & Kennedy, lose itself in the music of hip-hop star Eminem while creating “Airplane,” a commercial for Facebook’s recently introduced Home overlay for Android? 8 Mile Style, Eminem’s song publisher, filed suit in federal court in Detroit against the social network and the agency, alleging that the ad used music from the rapper’s 2000 song, “Under the Influence.”
With the one-year anniversary of Facebook’s initial public offering coming up Saturday, social jobs and career community Glassdoor looked at the 12 months before and after the IPO and found that the company rating for Facebook and approval rating for Co-Founder and CEO Mark Zuckerberg have risen, as have salaries for software engineers, but the social network’s senior management rating has taken a hit.
FWD.us, the political advocacy group spearheaded by Facebook Co-Founder and CEO Mark Zuckerberg, suffered two defections over the weekend: Space Exploration Technologies CEO and Tesla Motors Co-Founder Elon Musk, and Yammer Co-Founder and CEO David Sacks.
Facebook has recently shared that on Facebook Home, engagement with the social network has increased 25 percent compared to the standard Facebook mobile application. In this case, engagement refers to the expected: commenting, liking and sharing, but also refers to additional time spent in the app such as messaging.
Facebook is in some great company right now, with Amazon, eBay, and Yahoo, on the Fortune 500 list. Fortune announced that the social network cracked the prestigious list for the first time, coming in at No. 482 — 12 spots ahead of Yahoo.
Attention, Trekkies: “Star Trek” will beam onto Facebook Friday, May 10, at 5:30 p.m. PT/8:30 p.m. ET for a live chat hosted by Andy Samberg and featuring Director J.J. Abrams and “Star Trek” legend George Takei.
You can’t get to 1.11 billion friends without spending a few dollars: Consumer Watchdog reported that the social network spent $2.45 million on lobbying efforts during the first quarter of 2013, up a whopping 277 percent from $650,000 in the year-earlier period.
Even though Android overlay Facebook Home was introduced April 4, after the first quarter had already ended, those expecting Home to be a big part of Facebook’s first-quarter earnings call Wednesday were sorely disappointed.