Mark Zuckerberg

Facebook COO Sheryl Sandberg: Mobile Can Be A More Important Medium Than TV

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Facebook earlier this month launched Home, which essentially makes Facebook the platform on selected Android phones. The move was an important one in Facebook’s goal to become more influential on mobile. The company’s chief operating officer, Sheryl Sandberg, told reporters in London Monday that mobile could be a more important advertising medium than television.

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Pondering Advertising On Facebook Home

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When users start getting Facebook Home on Android devices, there won’t be paid advertising. But much like other Facebook products, it’s likely coming. Co-Founder and CEO Mark Zuckerberg didn’t rule it out when the product was announced last week. Todd Herrold, senior director of product marketing at Kenshoo Social, talked with AllFacebook about how Facebook Home can change mobile advertising.

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Facebook Tests Paid Celebrity Messaging In The U.K.

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Much to many users’ chagrins, Facebook is testing a service that charges users $1 to message people to whom they aren’t connected. As a test that has now been completed, it set users back $100 to get in Facebook Co-Founder and CEO Mark Zuckerberg’s inbox (or anyone else with a high amount of followers), but with no guarantee that he’ll even see or respond to their messages. Now Facebook is testing a similar service in the U.K., charging users to contact celebrities and other people with swarms of followers.

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HOW TO: Avoid Photo Fails In Facebook’s Redesigned News Feed

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Not long after Facebook announced its redesigned News Feed, with its heavy emphasis on photos, many brands’ images looked improperly cropped for this new format. Images were centered on peoples’ waists, with text on their heads. Facebook recently revealed to AllFacebook the official measurements for photos in this more visual News Feed, as well as how pages and people can make sure their photos look good.

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Mark Zuckerberg On Home: ‘It’s Not An Operating System. It’s Not Running Code. It’s A Platform.’

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Facebook Co-Founder and CEO Mark Zuckerberg spoke with Fortune Senior Writer Jessi Hempel last week, one week before the social network’s introduction of its Home overlay for Android phones, saying of Facebook’s earlier mobile efforts, “We were just kind of really behind in terms of the quality level we wanted to be providing.”

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