Marketplace ads - AllFacebook

Nanigans: Facebook Page Post Ads More Effective Than Marketplace Ads

Justin Lafferty — Mon, 28 Jan 2013 17:26:06 +0000

Marketers are always trying to figure out which kinds of Facebook ads will net the most bang for their buck, and a recent Nanigans study may have the answer. Nanigans discovered that page post ads (located in the news feed) easily outperform marketplace ads, which are featured on the right side of the page. The company found that page post ads in the news feed have click-through rates that are 45 times higher and generate 14 percent better return on investment.

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7 Tips For Dealing With Facebook Advertising Woes

Guest Writer — Tue, 23 Oct 2012 12:11:56 +0000

Facebook is like that bar all of your friends frequent on Friday nights. You don’t really like the place: It’s noisy, random people strike up conversations, drinks are too expensive, and mundane activity seems to always become a photo opp. It’s hard not to leave the bar without feeling a general sense of dissatisfaction, but you keep returning because it’s where all your friends are hanging out.

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Businesses See Success With Facebook Promoted Posts

Justin Lafferty — Thu, 12 Jul 2012 14:18:51 +0000

Earlier this year, Facebook launched promoted posts for pages, giving page administrators the ability to greatly enhance their reach (just don’t bring it up with George Takei). Already, businesses are seeing incredible results through promoted posts, such as more clients and a better return on investment, according to new figures released recently by Facebook.

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Buddy Media Offers Tips To Master Facebook Ads, Timeline

Justin Lafferty — Tue, 10 Jul 2012 14:15:31 +0000

Still trying to figure out how to make your company’s page shine with timeline? Maybe you’re not getting the click-through rates you were hoping for with your Facebook ads. Buddy Media, which provides social business solutions, has you covered. The company recently released some tips and guidelines for greater success marketing through Facebook.

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