When little-known Florida Gulf Coast University became the first No. 15 seed to reach the Sweet 16 round in the NCAA Division I Men’s Basketball Championship tournament, Facebook users took notice. The Eagles are the most-talked-about remaining college hoops team in the U.S., with fellow underdog Wichita State taking second place. However, in terms of Facebook page popularity, blue bloods Indiana, Kansas, Duke, and Michigan are among the most-liked.
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With the 2013 NCAA Division I Men’s Basketball Championship tournament set to tip off Tuesday, Michael Bailey of the Facebook Data Science Team filled out his brackets with information on Facebook likes in a note on the Sports on Facebook page.