If you think the only way to win on Facebook is by mastering cat memes, you’re wrong. Although many believe writing is a dead art online (thanks to content mills), at least one company is proving that misguided mentality wrong with an advertising campaign that hinges on clever, creative copy: A.1. Original Sauce.
As you know, Facebook is slowly killing organic reach for brands, so you’ll either need to pay to advertise there in the near future or get really, really good at sorting out its ever-changing EdgeRank algorithm.
In the old children’s game commonly referred to as telephone, the first player whispered a message to the second player, and the message was passed through the chain of participants until it reached the final player, and that player’s version of the message was then compared with the original, as the message was usually changed during the process. Lada Adamic, Thomas Lento, Eytan Adar, and Pauline Ng of the Facebook Data Science Team found in a study that the same principle applies to memes on the social network.
It’s year in review time at Facebook, and Pope Francis donned the crown as the most-talked-about person or event globally, while Super Bowl XLVII took home the U.S. trophy, according to data released by the social network Monday.
Facebook detailed the changes to its News Feed algorithm that were reported earlier, saying in a Newsroom post that average referral traffic to media sites has leapt by more than 170 percent in the past year.
Chips from Intel are inside most PCs in use today, but how did the hardware manufacturer get inside the minds of so many Facebook users? Social media marketing suite Wishpond explored Intel’s success on the social network in the infographic below.
From cat videos to “The Harlem Shake,” the 2012 social election is all but a distant memory, as Republican candidates are taking to Facebook in new and creative ways to stay one step ahead of the competition in the 2014 cycle.
The third season of smash HBO drama series “Game of Thrones” recently debuted on Yes Oh, an Israeli TV network that airs shows from HBO and other cable networks, and social marketing outfit Blink created a “Game of Memes” application for Yes Oh’s HBO Facebook page.
The latest hot Internet meme, The Harlem Shake, has been spreading all over Facebook, so it was only a matter of time before it scored a direct hit on the social network’s headquarters in Menlo Park, Calif.
Despite the fact that not every Facebook user has access to its new graph search feature, sadly including yours truly, a Tumblr meme poking fun at the unlikely results of some searches already exists in the form of Actual Facebook Graph Searches.