Facebook announced the introduction of monthly active users and daily active users metrics by country, for both desktop and mobile, with a particular focus on DAUs.
Why limit yourself to one, two, or a handful of sources for analytics to track marketing campaigns on Facebook and other social networks, when you can access 20 industry leaders via one platform? That was the thinking behind the expanded Marketing Cloud ecosystem introduced by Salesforce.com Friday.
Facebook finished second to Google, at least on the annual 40 Under 40 list from Fortune, as Facebook Co-Founder and CEO Mark Zuckerberg came in at No. 2, trailing only Google Co-Founder and CEO Larry Page.
Facebook’s initial public offering is a milestone in the evolution of not only social media, but media itself. Fairly or unfairly, Facebook is the lightning rod, the proxy, for the broader discussion about how fast consumer behavior is changing through our increasingly frictionless ability to share and socialize.
Social enterprise software giant Buddy Media Co-Founder and Chief Executive Officer Michael Lazerow was at no loss for words this morning when it came to dissecting Facebook’s impact on advertising.