Mike Develin

How Did Facebook Users Respond To ‘Springing Ahead’ For Daylight Saving Time?

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What effect does daylight saving time have on Facebook users? According to a study of anonymized, aggregated user data from the social network by Mike Develin, Lada Adamic, and Bogdan State of the Facebook Data Science Team, from 5 a.m. to noon on the Monday after daylight saving time takes effect, inclusion of “feeling tired” in status updates is up 86 percent when compared with a typical Monday.

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