Mike Develin

How Did Facebook Users Respond To ‘Springing Ahead’ For Daylight Saving Time?

DaylightSavingsWordCloud304

What effect does daylight saving time have on Facebook users? According to a study of anonymized, aggregated user data from the social network by Mike Develin, Lada Adamic, and Bogdan State of the Facebook Data Science Team, from 5 a.m. to noon on the Monday after daylight saving time takes effect, inclusion of “feeling tired” in status updates is up 86 percent when compared with a typical Monday.

Read more

Mediabistro Course

Web Analytics

Web AnalyticsStarting July 30, master Google Analytics to build traffic and increase sales for your brand! In this course, you'll learn how to use metrics to develop a digital strategy for your business, determine what to look for in analytics reports, use your findings to improve your online initiatives and more. Register now!