Mobile news feed

Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach you how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!

Birthdays Move To Top Of Facebook Mobile News Feed

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Facebook recently launched Gifts, allowing users to purchase items for a friend’s birthday or any other special occasion. Now the company is pushing Gifts to mobile. Originally, birthdays on mobile were grouped in with events and not readily seen from the news feed. A Facebook spokesperson confirmed to AllFacebook that birthdays have been moved to the top of the mobile news feed, and this will be the way that people can purchase items for friends through Gifts.

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Facebook Takes Early Financial Hit, But Execs Believe In Recovery

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Facebook’s first quarterly financial report since going public offered some good news and some bad news for the company. The good news? Facebook is continually gaining users, especially on mobile. The bad news? The company took a major financial hit in stock compensation after the post-initial public offering freefall. But the three executives on Thursday’s earnings call — Co-Founder and CEO Mark Zuckerberg, Chief Operating Officer Sheryl Sandberg, and Chief Financial Officer David Ebersman — are confident in Facebook’s future.

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