There are too many Facebook pages and other social media accounts owned by or connected to brands, too many people with administrator privileges, and too many applications granted permission to access those social media accounts. Those were the main concerns discussed by Social iQ Networks Co-Founder and CEO Devin Redmond during “Protect Your Brand Pages,” a panel at the AllFacebook Marketing Conference in New York Wednesday.
Facebook has spent plenty of time in court lately, but now the social network is being used to present the defense’s case to the public in an ultra-high-profile court case: George Zimmerman’s trial for second-degree murder in the killing of 17-year-old Trayvon Martin in Sanford, Fla., Feb. 26.
As brand monitoring and oversight continue to increase in importance for companies using Facebook and other social networks, SocialVolt introduced a new solution, Channels, which combines monitoring, publishing, moderation, and risk management in one suite of tools.
If you’ve ever wondered how Facebook has the resources to screen all of the content that users report as objectionable, here’s a hint: The contract workers who sift through the mountains of material aren’t exactly paid U.S. minimum wage.
Do you ever find yourself at a loss about how to respond to wall posts? Help is here.