Monetization

Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts! Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!

Facebook Continues Mobile Monetization Push In Third-Quarter Earnings Call

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Over the past few months, Facebook has made a more aggressive push to make money on its mobile platform. The social network announced in its third-quarter report that it is making impressive progress in its shift to mobile, as 14 percent of advertising revenue in the third quarter came from mobile. The company now has 604 million mobile monthly active users.

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