Not long after the initial shocked reaction in the wake of a deadly mass-shooting Friday in Connecticut, several Facebook users posted a statement from actor Morgan Freeman, pleading with the media to stop using the shooter’s name. While the sentiment is heartfelt and valid, it apparently did not come from Freeman.
Vine has added sound and motion to the popular microblogging website, Twitter. Learn how to bring your information to life in our Vine webcast on Wednesday, June 19 from 4-5 pm ET. In this one-hour webcast, Gemma Craven (left), EVP, New York group director at Social@Ogilvy will discuss best practices for using the visual social platform and share some of her team's successful vine videos. Register here. 
Facebook advertising and marketing developer Optimal announced the release Wednesday of its Audience Matrix social analytics product, which taps the company’s proprietary consumer analytics database of more than 2.5 million affinities and interests.
A Facebook page paying tribute to actor Morgan Freeman, R.I.P. Morgan Freeman, has drawn more than 867,000 likes (n just a few days, despite the fact that, happily, Freeman is alive and well.
